SERVICES

 
 

We handle everything from traditional print and digital PR to project-based solutions such as press events, product launches and influencer campaigns. Learn more about each of our services in the categories below.

 

PRESS RELEASES

Storytelling and capturing the right DNA of each brand is crucial for connecting your brand with the media. We compose and design press releases in a way that appeals to press.

 

SHOWROOM

Our showroom is located in the heart of Copenhagen, on Klosterstræde 23, 3rd floor and is open Monday through Friday. Here we are able to highlight all of the brands we work with and seed products through meetings with the press.

 

send-outs & seeding

From beauty to lifestyle, the consumer's personal style is increasingly shaped and guided by what they see on influencers and in the press. Through our strong relationships with influential individuals in the industry, we connect our clients with the right people in an organic way. Through a developed product gifting initiative, we create targeted lists of individuals who will fit the brand and impact brand awareness. We compose and distribute press kits and make sure they stand out when sent to selected journalists and influencers.

 

REPORTING

We monitor all of our PR outcomes. Our brands receive a monthly report with results as well as weekly updates and press clippings. 

 

PRESS DAYS

We invite significant influencers and journalists to our biannual press day at our showroom to highlight all our brands. This event is by invitation only and includes press within the beauty, fashion and lifestyle segments.

 

EVENTS

We plan and manage press and influencer events. It’s exciting when something new is about to be revealed and crucial that the presentation and launch goes the right way. After all, first impressions lasts. We have organized a wide variety of successful press events. We always come up with unique ideas for each event and manage it in a way that both informs and engages the participants.

 

CAMPAIGNS

We manage editorial campaigns with magazines and influencers. Our strong network enables us to find the right ambassador for each brand. Through our management department, Female Voices, we represent and manage strong female voices of Scandinavia, who use their voice and platforms to empower women, break taboos and help change the world for the better. Our Female Voices are women you would see speaking on stage, get to know on a podcast and spot in the press.

 

MONITORING

We stay well informed with the best media coverage on the market, and help give our clients a quick and efficient overview of print and digital clippings every week.

 

IMAGE BANK

Our media bank provides access to high-res lifestyle and packshot photos, press releases, price lists and other relevant information for the press.

 

PRESS CONTACT


We work closely with the Danish press and influencers every day to ensure our brands are getting proper exposure. We inspire editorial content through both mail-outs and personal pitches and meetings. We build a bridge between the journalists’ requests for news and the brands' wishes to be seen and understood.

 

PHOTOGRAPHY

Our team of professional photographers have years of experience when it comes to portrait and product photos. They strive to capture our clients’ unique personality, show customer engagement and highlight product details. Whether it's for an event or social media, professional high-res photos are absolutely essential to making a positive first impression.

We have experience shooting all types of professional photos for our clients, including:

  • Corporate team photography

  • Product photography

  • Commercial photography

  • Event photography

  • Location and architectural photography

  • Lifestyle photography

  • Food photography

  • Social media photography