THE BODY SHOP IS THE MOST SUSTAINABLE BEAUTY BRAND IN DENMARK!

Danish consumers have made their mark in the largest independent brand study on sustainability in Europe. The survey consists of more than 1,400 trademarks and over 58,000 respondents have been interviewed.

For the second year in a row, The Body Shop wins the title as the most sustainable brand in Denmark, within its category "Beauty" and is therefore named "Industry best 2020".

“We are very happy and proud that this year we have received so much support from the Danish consumers! Our customers place high demands on sustainability, so it's great to see that our work on sustainability is noticed”, says Matilda Wiechel, Activism & Communications Manager, The Body Shop Sweden and Denmark.

The Body Shop

The Body Shop is a global B Corp™ certified brand, founded by Anita Roddick in Brighton, England in 1976. Anita believed that a company can create change a in the world, which today remains the driving force of the company. The Body Shop produces ethical and durable products with ingredients of natural origin for body care, skin care, hair care and makeup. Today there are over 3000 The Body Shop stores in over 70 countries.